Thilo Brunner

As Chief Design Officer of On, Thilo Brunner unpacks the brand's pioneering design philosophy, using it as a bridge between Swiss-engineered performance and contemporary sportswear. From the original CloudTec® cushioning system and immersive retail environments to unexpected creative partnerships, discover how On embraces ambiguity while seamlessly integrating technical innovation with physical craftsmanship. Throughout his work, Brunner is driven by three core ambitions: inspiring people through movement, shaping the future of sportswear, and actively contributing to global design culture.